FEATURE FRIDAY
With a keen eye for aesthetic, texture and color, Ashley Walters of Forget Me Not Designs is one of our most beloved vendors.
Originally from Hull, Mass. a small town just south of Boston, Ashley's love of flowers dates back to her childhood and inspired her business.
She moved to Nashville shortly after her college graduation. "After graduating college in Massachusetts I was looking for something new and exciting, I decided to pack up my truck and move to Nashville," Ashley said.
When we first met Ashley in 2014. She has helped us provide clients with fresh, innovative, and simply stunning arrangements and custom pieces ever since. We caught up with Ashley for our March Feature Friday.
How did you get your start in floristry?
As a young child, I always loved flowers. At the age of 13, I begged my mom to let me go help the local florist who was not too far from our house. She agreed and from then on I worked in many different shops around the Boston area.
After high school and before college I attended florist school in Boston which confirmed to me that this was what I was going to do for a career. I then went to Endicott College where I received a degree in business. This has all led me to now owning my own wedding and event floristry business!
What's your favorite part about your job?
My favorite part of this job is working with a variety of people. Every bride is different and I get to do different things every day. I truly enjoy being challenged by a bride who thinks outside the box.
What are a few of your favorite events that you've done with us?
Some of my favorite events are the ones that involve the floral ring that hangs from the ceiling. That piece when covered with florals and greenery is so dramatic and different. It adds an elevated element to an already amazing venue.
What was your experience like with working with Infinity?
The people who work at Infinity are awesome! Everyone I have met is so nice and caring. What I love most is their attention to detail. They do everything to make each event special in its own way. When a bride tells me she is getting married at an Infinity venue I am relieved! Their event specialists make my job a lot easier. They are on top of every detail and keep me in the loop with even the smallest of changes.
Do you have a favorite flower?
My favorite flower has always been a Forget Me Not, which is why I chose it for the name of my business. I just love the blueish purple blooms that look so dainty and fragile.
How would you describe your style?
I wouldn't say I have just one type of style when it comes to floral design. After working in 8 different flower shops, studying styles in floristry school, and being in this industry for over 15 years, I am able to create any style a client throws my way. I am a huge fan of the loose organic floral design style. I just love designs with a mixture of texture and elements.
What is a fun fact about your work that most people might not know?
People are usually surprised when they find out we can build just about anything they are looking for. We create custom arches, crosses, large trees, and other specialty installations for weddings that are custom built by me and my team.
Any tips for couples planning their wedding?
I would advise couples planning their wedding to trust their professionals. Your event is not our first rodeo, so let us relieve the stress and worry. Have fun with it! Planning your wedding should be an enjoyable time, so don’t stress!
More from Forget Me Not Designs:
Stay tuned for Ashley's guest post next Friday on the blog!
